Kerala overtakes the Taj Mahal as most sought travel spot in Google’s search trends

Kerala has become the number one travel destination in Google’s search trends for India in the year 2012.

God’s own country at number one and the Taj at number two are followed by the Wagah border, Vaishno Devi and Amarnath shrines.

Kashmir bagged the sixth spot on the list of top 10 travel destinations under the Google search trends for 2012.

According to the search trends in the travel category, Munnar, a hill station in Kerala, is number nine, followed by the Gateway of India in Mumbai. Kerala tourism minister A.P. Anil Kumar described the two listings for Kerala, including the number one spot, as “great encouragement”.

“Kerala tourism is a leader in online promotional activities of the state. We are one of the first government establishments to make use of the Internet to reach out to the world,” he said.

Google’s Zietgeist, which covers all search categories, answers the question of what the world searched for in a particular year.

The trending for the year means search queries with the highest amount of traffic over a sustained period compared to the previous year. The most searched are the search queries with the largest volume of searches. Zeitgiest also contains highest searched subjects and topics.

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